Take time to research other websites in your industry and let us know which ones you like and don’t like. That way we have a base to work with and we know your expectations ahead of time. Plus it will help give you ideas of content to include throughout.
DO YOUR RESEARCH
Send us all possible ways to contact you, not just your "NAP" Name, Address, & Phone. Give us every email, all locations, if you have a special entrance, suite numbers, etc.
COMPLETE CONTACT INFORMATION
If you have been around 100 years, started from nothing, or family-owned, people want to know that. The more someone can relate to you or your company the easier it is to trust
The background on your expertise, years training, family, hobbies, etc. How you are involved in the community, do things differently, or a sneak peak into the daily grind (this is where you get potential clients to really know, like, and trust you)
Yes, we all can say we have the BEST customer service, or we truly LOVE what we do...We need you to dig deeper, figure out what really makes you different, what makes people meet you and think I need to be a part of this.
BENEFITS TO CHOOSING YOU
Compile all the media you may have, good, bad & ugly. We can adjust and Photoshop anything to make it work if needed. The highest resolution if possible. SEND TO US FOR FREE - HERE (www.WeTransfer.com)
PHOTOS AND VIDEOS
FAQ's are very important. Not only will they include vital keywords for SEO, but, the more info you have here, the fewer phone calls with annoying questions. If you want to go one step further, record videos of you answering each question.
FREQUENTLY ASKED QUESTIONS
Putting a smiling face to a voice only heard over the phone is comforting. Knowing you have twin teenage girls, you're a newlywed, or love to skydive can help a client relate to you before even stepping foot into your place of business.
STAFF AND EMPLOYEES
This goes along with the contact information that is pertinent for home pages.
SERVICE AREA AND HOURS
Give us every little detail you offer. Example - You may think everyone knows what a Salon does, but you may also have Lotions for sale, a $5000 Massage chair to use for free while you wait or choose from 10 different pedicure/manicure techniques, colors & styles.
SERVICES AND/OR PRODUCTS
Easily build trust when you announce these. Include logos or links to prove these.
AWARDS OR CERTIFICATIONS
Google & Facebook are great areas to push people to leave reviews. But, getting a video testimonial of an ecstatic customer endorsing you is the best! Or a review from the president of a well-respected company in the area can close a deal very easily.
TESTIMONIALS OR REVIEWS
If you can be an all-in-one company for financing or be flexible on payments that can be a deal maker that your competition can't provide
We can link all of your social media platforms to their respected logos or even port them into your website to update automatically when you post.
Get with your lawyer to draw up Terms & Conditions, Privacy Policies, Return Policy, Refunds, etc. This is important to make sure your company isn't liable for any misinformation not included on the website.
Send us a sample of your application and we will build it digitally. Include descriptions of jobs you are hiring for, the pay, and more.
FINANCING & PAYMENT OPTIONS
SOCIAL MEDIA INFORMATION
Do you run special events, go to trade shows, closed on certain holidays or times of the year? We can build digital ticket sales, add a Google Calendar that updates automatically or a PopUp announcing Spring Sales and Discounts.
Although this website is designed as a 24-hour salesman to gain new clients, we want to automate things for you as much as possible. We can design "password protected" pages for your employees to download internal forms, watch training videos, fill out daily time sheets, send management pertinent information for invoicing, etc. instead of pencil and paper.
If we will be building your blog, we need to populate with a few articles before it goes live so that your visitors aren't sent to a blank screen. Send us a list of Categories that you would have, 10-20 keywords that readers can use to find what they want quickly, and at least 2 blogs to start with.
We will help you with this and you don't have to list all of them now, but this will give us a good start. Here are the most common pages on a website besides the Homepage.